CELGENE MECHANISM VIDEO
We orchestrated the creation of a bespoke Mechanism of Action video by guiding animators and 3-D artists through character development, environment design, and motion sequences. Our meticulous approach with moodboards, vector assets, storyboards, and concise feedback led to a seamless production process, culminating in an early delivery. Our multidisciplinary team comprising digital (3-D designer and animator), medical, account, project management, and creative personnel ensured a collaborative and successful project execution.
